SVOD

Beyond_YouTube

WHY MEDIA BRANDS NEED TO MONETIZE CONTENT BEYOND YOUTUBE

Advance to your own secure video platform to maximize audience growth.
Growing_SVOD

4 OPPORTUNITIES TO GROW YOUR SVOD STRATEGY

Aggregated audience data is the only way to break through the SVOD ceiling.
video-wall

INCREASING CONTENT EFFECTIVENESS: HOW DATA UNLOCKS BETTER LICENSING DECISIONS

Using an audience insights platform, there are three steps to enhancing SVoD licensing efforts and platform performan...
SVoD

SVOD SUCCESS WITH DAILY, WEEKLY, AND MONTHLY ACTIVE USERS

Daily usage by subscribers isn’t the only path to viability. SVoD services can still find success with an audience th...
ltv-calculation-hero

HOW TO CALCULATE LIFETIME VALUE IN AN SVOD BUSINESS

The Brightcove Audience Insights Scorecard uses the Fader-Hardie method for calculating a better lifetime value (LTV).
redefining-engagement-hero2

REDEFINING ENGAGEMENT FOR OTT VIDEO SERVICES

We're redefining video engagement for OTT services with a bias toward taking action. Understand every subscriber, TV-...
defining-conversions-cover

HOW TO CALCULATE AND INCREASE SUBSCRIPTION VIDEO TRIAL CONVERSIONS

Increasing conversions requires properly measuring the free trial conversion rate and employing today’s free trial be...
Back view of a relaxed family watching TV on sofa in the living room.

PAYTV OPERATORS WILL NEED OTT TO OFFSET CORD-CUTTING LOSSES

OTT content will be be a crucial tool for pay-TV providers hoping to increase revenue and retain subscribers in comin...

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