Meet Brightcove CorpTV

Meet Brightcove CorpTV

BRIGHTCOVE

Live and on demand, Brightcove CorpTV is a powerful new way to connect with customers, prospects, partners, employees, investors… the world. Think—and act—like a media company with Brightcove CorpTV.

Meet Brightcove Marketing Studio

Meet Brightcove Marketing Studio

BRIGHTCOVE

Get access to more features with Brightcove Marketing Studio

Bringing together the latest integrations with our most advanced analytics and insights as well as powerful features like interactive video, Brightcove Marketing Studio lets you take full advantage of your video content’s potential.

The packages include powerful capabilities along with an intuitive interface that simplifies how users navigate between features. With Brightcove Marketing Studio you get:

  • Integrations with leading martech solutions: Centralize your workflow and enable teams to deliver premium experiences via integrations with MAPs, CRMs, e-commerce platforms, social tools, and others.
  • Interactive video: Add polls, quizzes, shopping carts, personalization, chapters, links, and more to involve viewers in your video.
  • Advanced analytics and insights: Harness the power of exclusive tools like Essential Insights to measure and analyze video performance across customer channels and segments.
  • Target segments: Reach and engage the right audience with the right content.

Sports and Creating Value for the True Fan

Sports and Creating Value for the True Fan

PLAYTV by Brightcove

Hear from Simon Gardiner of the Goodwood Group as he discusses digital event strategy for distributing a multi-channel audience.The Business of Sport on TV, like any other content type, is undergoing a digital disruption as audiences view from different devices and TV ratings suffer. While for some, sport is just another entertainment type, but for the true fanatic and enthusiast—the drama and debates extend the life of any event with relative merits of players, teams and sports technology. Hear from Simon Gardiner of the Goodwood Group as he discusses Goodwood’s strategy to expand their events digitally, keep fans engaged throughout the year, and much more.

The Power of Addressable Live TV with Seven West Media

The Power of Addressable Live TV with Seven West Media

BRIGHTCOVE

Hear from the Chief Digital Officer of Seven West Media, Clive Dickens, to learn how the company became Australia’s first 24/7 live streaming service by building a scalable, binge worthy experience for viewers.

Publishing A Great Viewer Experience with Condé Nast Italia

Publishing A Great Viewer Experience with Condé Nast Italia

PLAYTV by Brightcove

A great viewer experience is imperative to bringing new viewers to your content, and keeping them for longer. Hear from Condé Nast Italia’s Digital CTO, Marco Viganò to discover how his team built a custom, engaging video experience. Italy’s leading media publishing company, Condé Nast Italia, has 10 successful print properties—as well as six digital properties for its most popular brands.

OTT 101: How to be Profitable

OTT 101: How to be Profitable

PLAYTV by Brightcove

This episode will take you through the different types of business models, distribution channels, and best practices when launching or expanding your streaming business.

Quick Trim: DIY Video Editing

Quick Trim: DIY Video Editing

PLAYTV by Brightcove

You filmed yourself, you found the best take, now what? Let Jason put you in the editor’s seat, offering simple advice on cutting out the stuff you don’t want (bad hair day, anyone?) and ending up with the best take of you, so your final video looks.

7 Ways to Grow and Retain Your Audience

7 Ways to Grow and Retain Your Audience

PLAYTV by Brightcove

From creating awareness all the way to converting prospects and retaining customers, video is a business-building power tool. In fact, video was the #1 way consumers discovered a brand they purchased, campaigns with video see 34% higher conversion rates, and 84% of people who bought a product say they were convinced to buy after watching a video.

7 Ways to Drive More Revenue With B2B Video Marketing will explain how to:

  • Increase the ROI of your content marketing
  • Target key prospects more effectively with personalized insights from video viewing data
  • Improve your conversion rate and build pipeline by combining video engagement, analytics, and marketing automation

Expect more from your video strategy — and get it. Because when people press play, you see results.