What Is Brightcove Live?
What Is Brightcove Live?
BRIGHTCOVE
Security, scalability, and reliability are essential to any successful livestream. See how Brightcove LIVE is the only true way to deliver a world class live experience at scale.
What Is Video Marketing Suite?
What Is Video Marketing Suite?
BRIGHTCOVE
Get to know Brightcove’s Video Marketing Suite, a powerful tool that is essential to any marketer looking to amplify their message and capacity.
Getting the Most Out of Your Video Content
Getting the Most Out of Your Video Content
BRIGHTCOVE
DESCRIPTION
Using a premium video streaming platform, with a toolset designed specifically for launching and maintaining branded video portals, gives you the power to control the video experience down to the look and feel of the video player and the website on which it exists.
You need to view your video content marketing in a larger context that includes the overall experience in which your customers, prospects, and partners view your videos.
How long is your video viewed? Where is your video viewed? What action does your prospect take after watching your video?
Download the report today and Transform Your Channels into Video Marketing Engines.
WHAT IS PLAYTV?
PLAYTV is Brightcove’s very own, award-winning streaming service dedicated to everything that matters in digital media.
Available on any device and anywhere in the world, PLAYTV provides news, analysis, documentaries and interviews offering fresh ideas, actionable tips and thought-provoking inspiration for using video to connect with any audience.
Explore PLAYTV’s streaming library featuring thousands of videos and hundreds of hours of content investigating all the ways to elevate the way people build and share ideas with the world.
From marketing and monetizing to creating and connecting, PLAYTV by Brightcove is the #1 resource all about using streaming and digital media to empower your business.
Learn more about the power of PLAYTV by Brightcove.
See how Brightcove can make your business video bingeable just like PLAYTV. Brightcove CorpTV.
ABOUT BRIGHTCOVE:
See how Brightcove streaming technology and services can power the audience journey for businesses and brands around the world.Engage Your Audiences
Streaming is the best way to attract and retain talent, engage your workforce, and strengthen your culture.Sell More Products
In a marketplace that grows more crowded by the day, streaming cuts through the noise — from awareness all the way to retention.Monetize Your Content
Creating compelling content takes time, money, and effort – so it has to drive revenue.
Streaming can have a huge impact on your business. And Brightcove can have a huge impact on your streaming. Find Out More.
Video Marketing Best Practices for Better Results
Video Marketing Best Practices for Better Results
PLAYTV by Brightcove
DESCRIPTION
Four marketing experts provide clear best practices, processes, and applicable methodologies you can use within your team to start seeing more results from your video and streaming strategies.
Key topics addressed include – how to capture audience attention and use streaming video to engage with prospects.
- Should I add a form to my on-demand videos?
- When is the right time to use video content in my nurture funnel?
- How are other businesses generating leads using video?
- Will my brand videos get any traction on social media?
During this information-packed episode, we’ll go deep into your video and streaming questions. Our experts will provide you with clear best practices, processes, and applicable methodologies you can use within your team to start seeing more results from your video and streaming strategies, all based on the first-hand experiences accrued over nearly 16 years of helping companies achieve their video and streaming goals.
WHAT IS PLAYTV?
PLAYTV is Brightcove’s very own, award-winning streaming service dedicated to everything that matters in digital media.
Available on any device and anywhere in the world, PLAYTV provides news, analysis, documentaries and interviews offering fresh ideas, actionable tips and thought-provoking inspiration for using video to connect with any audience.
Explore PLAYTV’s streaming library featuring thousands of videos and hundreds of hours of content investigating all the ways to elevate the way people build and share ideas with the world.
From marketing and monetizing to creating and connecting, PLAYTV by Brightcove is the #1 resource all about using streaming and digital media to empower your business.
Learn more about the power of PLAYTV by Brightcove.
See how Brightcove can make your business video bingeable just like PLAYTV. Brightcove CorpTV.
ABOUT BRIGHTCOVE:
See how Brightcove streaming technology and services can power the audience journey for businesses and brands around the world.Engage Your Audiences
Streaming is the best way to attract and retain talent, engage your workforce, and strengthen your culture.Sell More Products
In a marketplace that grows more crowded by the day, streaming cuts through the noise — from awareness all the way to retention.Monetize Your Content
Creating compelling content takes time, money, and effort – so it has to drive revenue.
Streaming can have a huge impact on your business. And Brightcove can have a huge impact on your streaming. Find Out More.
Video Vocab: Viewability
Video Vocab: Viewability
BRIGHTCOVE
Brightcove’s Ilya Degtev talks about Viewability. Watch to learn what it means, why it matters, and how to use it to start sounding like the video advertising expert you are.
Marc DeBevoise Introduces the Producer Economy
Marc DeBevoise Introduces the Producer Economy
PLAYTV by Brightcove
DESCRIPTION
You own your content, but to truly own your digital future, you have to own the channel it’s delivered on, too.
In episode 1 of the season premiere of PLAY, Brightcove CEO, Marc DeBevoise, introduces the Producer Economy and talks about the problems inherent in distributing your content on today’s social media platforms and the unprecedented opportunities enjoyed by brands and creators that take a different path and own their digital future. Welcome to the Producer Economy — the streaming world is about to change. Again.
MEET PLAYTV BY BRIGHTCOVE
PLAYTV is Brightcove’s very own, award-winning streaming service dedicated to everything that matters in digital media.
Available on any device and anywhere in the world, PLAYTV provides news, analysis, documentaries and interviews offering fresh ideas, actionable tips and thought-provoking inspiration for using video to connect with any audience.
Explore PLAYTV’s streaming library featuring thousands of videos and hundreds of hours of content investigating all the ways to elevate the way people build and share ideas with the world.
From marketing and monetizing to creating and connecting, PLAYTV by Brightcove is the #1 resource all about using streaming and digital media to empower your business.
Learn more about the power of PLAYTV by Brightcove.
See how Brightcove can make your business video bingeable just like PLAYTV. Brightcove CorpTV.
Video-First: Many Roles in a Successful Video-First Strategy
BRIGHTCOVE
Getting the most from a video-first marketing strategy takes a full team effort. Every channel and every role has a job to do to effectively leverage video throughout the customer experience. Download the report today.
Meet PLAYTV by Brightcove
DESCRIPTION
Meet PLAYTV by Brightcove. Brightcove’s very own, award-winning streaming service dedicated to everything that matters in digital media.
Available on any device and anywhere in the world, PLAYTV provides news, analysis, documentaries and interviews offering fresh ideas, actionable tips and thought-provoking inspiration for using video to connect with any audience.
Explore PLAYTV’s streaming library featuring thousands of videos and hundreds of hours of content investigating all the ways to elevate the way people build and share ideas with the world.
From marketing and monetizing to creating and connecting, PLAYTV by Brightcove is the #1 resource for using streaming and digital media to empower your business.
Learn more about the power of PLAYTV by Brightcove.
See how Brightcove can make your business video bingeable just like PLAYTV. Brightcove CorpTV.
View From the Top: Optimal Strategies for Video Advertising
View From the Top: Optimal Strategies for Video Advertising
Brightcove Chief Strategy & Corporate Development Officer David Beck is joined by Sean Buckley, Chief Revenue Officer of Magnite, the world’s largest independent sell-side advertising platform. Together they will discuss trends and share best practices for data collection in an advertising ecosystem so you can serve up the most relevant ads to viewers while maximizing revenue in the process.
Meet The Guests
Guest: Sean Buckley, Chief Revenue Officer, Magnite
As Magnite’s Chief Revenue Officer, Sean Buckley steers and oversees Magnite’s global commercial teams. Sean cultivates Magnite’s relationships with media owners, buyers and partners driving adoption and growth of omnichannel programmatic advertising.
Prior to Magnite, Sean was instrumental in growing the business as the Chief Operating Officer at SpotX. Under his leadership, SpotX significantly expanded its platform business, providing media owners with a solution to holistically manage their CTV and OTT video programmatically. Magnite acquired SpotX for $1.2B in May of 2021.
Sean has received industry-wide recognition for his work, most recently being named one of Business Insider’s “TV Insiders to Know.”
Host: David Beck, Chief Strategy & Corporate Development Officer, Brightcove
David leads strategy, business development, and corporate development at Brightcove.
David served as the EVP, Head of Content Strategy & Business Operations of AMC Networks where he led the strategy to accelerate AMC’s streaming business model transformation. He architected the strategy and operational roadmap to launch a suite of integrated Linear, SVOD (AMC+), and AVOD/FAST services and partnerships for B2B and DTC distribution.
Prior to his time at AMC, David served as the EVP, Corporate Strategy & Operations at Warner Media, and Chief Strategy Officer of TNT & TBS. At WarnerMedia he was responsible for developing the strategies and driving the roadmap planning process for a broad set of growth opportunities, including the development of the initial strategy and roadmap that would become HBO Max, as well as several acquisitions and enterprise partnership strategies in growth sectors including Esports, Audio/Podcasting, and talent monetization.
Prior to Warner Media, David co-founded BRAVE Ventures (acquired by Turner), a 20+ person Media/Tech/Consumer advisory and investment firm. BRAVE developed growth initiatives, strategies, business cases, and operational roadmaps for clients’ including Viacom, Turner, CBS, A+E, Sony/Crackle, and Mattel. These included Turner Launchpad, an industry-leading, hundred+ million-dollar social video monetization platform for ad sales which ultimately led to Turner’s acquisition of Brave, to incubating Delmondo, a social video analytics platform acquired by Conviva.
Outside of work, David has been a big supporter of MIT’s Entrepreneurship Center having helped expand the Delta v Accelerator program from Cambridge to New York and serving as a mentor/advisor to multiple companies in the program. He also founded and chairs the Board of the RHS Ignite Foundation, a non-profit which supports High School Incubator & Accelerator programs.”