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The key to marketing in the post-cookie era: utilizing owned media and video

Utilizing the strengths of video, forming content and customer information through owned media will be the key to mar...
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What is a video distribution platform? Video distribution methods that are not just YouTube

In this article, we will explain the classification of video distribution platforms and how to use them.
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MASTERING AUDIENCE INSIGHTS TO DRIVE BUSINESS VALUE FROM VIDEO

Aggregated intelligence is the next evolution of audience and content insights. At Brightcove, that evolution is now.
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INCREASING CONTENT EFFECTIVENESS: HOW DATA UNLOCKS BETTER LICENSING DECISIONS

Using an audience insights platform, there are three steps to enhancing SVoD licensing efforts and platform performan...
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BRIGHTCOVE’S COMPREHENSIVE COMMITMENT TO VIDEO SECURITY

Content creators need to be ever-vigilant about securing their content, from ingestion through playback.
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3 REASONS WHY VIDEO IS THE FUTURE OF ALL LEARNING

Video allows subject matter experts to reach global audiences easily while also making education generally more avail...
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HOW ENTERPRISES AND RETAILERS USE VIDEO FOR ENGAGEMENT

The pandemic accelerated the digital transformation for many organizations, including enterprises and retailers.
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TOP 5 MEDIA INSIGHTS FROM BRIGHTCOVE’S GLOBAL VIDEO INDEX

Brightcove’s Q2 2020 Global Video Index found that watching more video than ever before became a global trend that ke...
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SVOD SUCCESS WITH DAILY, WEEKLY, AND MONTHLY ACTIVE USERS

Daily usage by subscribers isn’t the only path to viability. SVoD services can still find success with an audience th...

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